Rototilt presents new Country Manager in Benelux



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Jason Sanders

​​​​​​​In March, Rototilt shared the news regarding its new subsidiary in the Netherlands. After a period of searching, they are now ready to introduce their new Country Manager, who will be establishing and building up a strong organisation that will support the market.  “I want Rototilt to take the next step in the Benelux region to achieve the presence it deserves, establishing more dealers and reaching out to customers and networks,” says Jason Sanders, the new Country Manager Benelux.

Rototilt Group is an innovative, Swedish, family-owned business. The company has a long tradition of developing tiltrotators and work tools for excavators that increase productivity and improve safety. After a long collaboration with Eurosteel as an official distributor, Rototilt is now establishing its own subsidiary in the Netherlands, as the company reported in March. They are also now ready to introduce their new Country Manager, Jason Sanders.

“Jason has plenty of experience, both in the industry and in the region. He also fits the profile for the type of manager we’re looking for – a strong sales and marketing focus combined with a strong aftersales support philosophy,” says Per Väppling, Marketing and Sales Director. “We see a lot of potential for Rototilt in the Benelux region, and we know that Jason shares our vision for this. He has all the key attributes to further establish and build Rototilt in Europe.”

Jason Sanders has 18 years of experience working with construction equipment, demolition and recycling in the Benelux market. He is also eager and enthusiastic to launch this journey in the Benelux region and is stepping into his new role as Country Manager from 1 May.

“I really enjoy working in this business, and all the developments and challenges that come with it. The companies and their machine operators in the Benelux countries tend to be highly skilled and focused on improvement. Their excavators become efficient tool carriers, making it possible to work faster and more flexibly. And precisely these advantages can be achieved by working with Rototilt’s products,” says Sanders. “I’m excited to get started and tap into the full potential that we can see on this market. My top priorities for the coming year will be to build a strong team, strengthen existing and establish new relationships and networks, as well as launch Rototilt’s innovative products on the Benelux market.”

The search for a new head office for Rototilt BV is continuing. Until then, you can meet Rototilt at stand 99 at TKD, near Amsterdam, between 8-10 June. This will be the first exhibition that Rototilt is taking part in under its own subsidiary in the Netherlands.