A highlight of the week was the announcement of Rototilt Corp., the company’s new dedicated U.S. subsidiary. The establishment of Rototilt Corp. represents the next step in a market presence that spans more than three decades — strengthened in 2025 with the addition of seasoned leadership including Mike Roberto, VP Sales & Marketing North America, whose extensive industry background and long-standing relationships have contributed to the company’s accelerating momentum.

Throughout the week, the Rototilt booth saw continuous activity as customers, operators, and dealer partners from across North America engaged with the team. Visitors experienced live demonstrations of the Rototilt Control series, explored intelligent control systems, and saw firsthand how tiltrotator-ready attachments help deliver higher productivity, precision, and efficiency.

“It’s inspiring to see the strong engagement driven by our experienced North American organization, combined with the incredible traffic at our booth — it clearly reflects the growing impact of Rototilt across the region,” says Mike Roberto, VP Sales & Marketing North America.

As CONEXPO comes to a close, Rototilt looks ahead with a reinforced commitment to North America. The establishment of Rototilt Corp. marks a significant milestone as the company continues to build on its 40-year tiltrotator heritage and more than 30 years of dedicated service to the U.S. market.